Social media and marketing are now very much connected. There is no longer any doubt about it. In this post we’ll look at Facebook Marketing 2013.
In case you still have any doubts about the usefulness of Facebook for marketing, please read the next 4 short paragraphs carefully.
The way social media and especially Facebook are viewed by marketers has changed dramatically. It’s not that long ago when a very successful UK marketer said that using Facebook and other social media for marketing was a waste of time. To prove that he was serious about what he was saying, he closed his Facebook and Twitter accounts.
Within less than a year he reversed himself and now he’s using Facebook big time.
Another internet marketer, not so famous but getting there, at the time when social media was still in doubt in many circles, around the same time the famous guy was closing his Facebook account did the opposite. She focused all her energy on studying Facebook and understanding how it could be used for marketing.
She has created what is probably the best course on Facebook available anywhere. Her course is being updated constantly as fast as Facebook changes. And Facebook has been changing a lot and will likely continue to change. Now let’s get to the review.
Facebook Marketing 2013 Review
This review intends to be short, giving just enough information for you to want to check out the course for yourself. To write a full and detailed review of the Facebook Marketing 2013 course would take several 1,500 word articles and even that would probably not be enough to cover everything. It would be too long and boring for you to read. Let me assure you that the course contains everything a marketer needs to know about Facebook and how to use Facebook for marketing themselves and their products and services.
It’s one thing to use Facebook as a private person to keep in touch with your friends. Anybody can handle that without any courses. Using Facebook for marketing, however, is totally different. I feel that I need to mention this because there are people who don’t realize and understand the difference.
So to make it absolutely and perfectly clear, Facebook Marketing 2013 is for those who want to learn about using Facebook for Marketing.
Update September 04, 2017: The reviewed course below is no longer available.
The links were replaced and lead to another FB course which is not as comprehensive.
The Original Review below is about a product that can no logger be accessed.
The course has 5 parts plus bonuses.
The 5 parts are:
1) Guide to Generating Leads,
2) Marketing With Facebook Pages,
3) Marketing With Personal Profiles,
4) Marketing With Facebook Groups,
5) General.
The course itself contains 26 videos and a couple of ebooks and one of the bonuses, Facebook Ad Videos consists of 7 additional videos. There are more surprise bonuses one of which is free Facebook tab templates.
To make this review brief as promised above I will mention just half a dozen favorite videos of mine from the Facebook Marketing 2013 course. You will no doubt find your favorite videos inside the course which may be the same or different ones.
My favorite videos are:
#1 The Different Types of Ads. A walk through the 4 main ways to use Facebook advertising platform. This video is the 5th video from the first part of the course. It is just over 15 minutes long.
#2 Putting it All Together. How ads work with business pages and opt ins. How to generate leads and create ad attacks. This video is the 9th from the first part of the course and it’s just under 10 minutes long.
#3 Edgerank. 10 ways to get your posts in front of people. The 5th video from the second part of the course, this video is over 13 minutes long.
#4 Analytics. A detailed walk through Facebook insights. 6th video from part 2 of the course, almost 24 minutes long.
#5 Networking, Friends and Subscribers. How to network with influencers, get lots of friend requests accepted and the importance of followers. 5th video of part 3 of the course, just under 10 minutes long.
#6 How to Create a Group. Also gives advice on settings to use for the group to be protected, focused etc. This video is over 10 minutes long and it’s the second video from part 4 of the course.
I hope that just from the kind of subjects of the 6 videos mentioned here, you can see how valuable the course is. When you consider that there are 20 more very valuable videos inside the course and 7 additional videos on Facebook Ads in one of the bonuses plus the free Facebook tab templates, the value of the course is huge.
Post a comment and share this post on Facebook, Twitter and Google+, on all three or at least one of them, or on LinkedIn. If you bookmark it on your favorite bookmarking sites it will be great too.
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Authored by Vance Sova
Filed under: Internet Marketing Course Reviews
Great Article , i have always loved the social media marketing via facebook and i am getting a lot of sales from it !
Thanks for the quality information
Hossam@كيفية انشاء موقع´s last blog post ..أحد أهم المصادر للووردبريس باللغة العربية
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Vance Reply:
June 4th, 2013 at 9:48 am
Hi Hossam,
Thanks for the nice comment. Right now Facebook marketing is in and everybody should look into it. For those who haven’t started yet, start right now. This course is an excellent tool for those starting out but also for seasoned Facebook marketers.
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Actually, day to day people become social and social media marketing become more popular than search engine marketing. Though both are essential for business. Here, I would like to add that paid advertising always reliable by traffic where invest for a business is essential. Thanks for providing such a cool tips about social media marketing. Waiting to get more article from you. Thanks
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Vance Reply:
July 26th, 2013 at 12:04 pm
Thank you Dewan,
Nice comment. Relying only on search traffic is getting most people nowhere.
Cheers,
Vance
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Facebook was never just another social network. I can understand that many people said that it is a waste of time, but seriously? Facebook is not a waste of time, just ask any of the socially equipped internet marketers.
I am myself is using Facebook to bring lot of leads to my business, even spending a huge number of amount on Facebook Advertisement to get things in my favor over the social networking platform.
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Vance Reply:
July 26th, 2013 at 12:02 pm
Hi Hamza,
Thanks for the comment. Seems like you already know everything about Facebook marketing. That’s cool.
Cheers,
Vance
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Hi, thanks for pointing this out and the course review. I have used Facebook in the past for building an audience and its good to know it’s still relevant. One question. If you are using a business page only, can you build an audience? Thanks Vance
Mel
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Vance Reply:
July 26th, 2013 at 11:57 am
Hi Melanie,
Thank you for the comment and the question. The best approach I think is to use all the strategies that are available. Using only your business page is fine but I think that people still respond better if they know who is behind the business and if they know and like you.
Cheers,
Vance
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What I love about Facebook and Social Media Marketing is how brilliantly you can target people, they make it so easy to find your exact target market.
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Vance Reply:
July 26th, 2013 at 11:53 am
Hi Ben,
Thank you. I love that about Facebook marketing too. You can pick the segment of the market that you want to advertise to very precisely.
Cheers,
Vance
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Thanks for this info, Vance. I am looking to learn more about Facebook marketing for my business. I will send this link to my assistant so she can learn more about your course.
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Vance Reply:
July 26th, 2013 at 11:50 am
Hi Ashley,
Thank you for the comment and for passing this on to your assistant. I have removed your links from the comment though because I don’t know you and they looked like spam. If you are a serious reader and commenter on my blog as time passes, I will consider leaving the links in if they are relevant for my other readers.
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Coral Gables Realtor Reply:
July 26th, 2013 at 12:38 pm
Understandable, appreciate your explanation of why the comment looked “spammy”.
Coral Gables Realtor´s last blog post ..Walk Thru Do’s & Dont’s
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Vance Reply:
July 26th, 2013 at 12:58 pm
That’s cool Ashley.
Have a great weekend.
Keep in touch.
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a lot of arguing being going on lately whether to invest in facebook marketing or save your money for other platforms especially after last year’s drop of facebook share price,
but lately it seem that facebook’s share price has regained value and in fact stabilised in the past few months, which means new investors can’t take advantage of the lows of last year.
also Facebook has recently added Custom Audience and Lookalike Audiences to its portfolio of innovative advertising products, which shows how seriously Facebook is taking advertising as its main source of income.
so i definitely agree with you Vance here, Facebook marketing today is in and everybody should look into it. if they haven’t started yet! it is the right timing!
Best regards.
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Vance Reply:
July 26th, 2013 at 11:45 am
Hi Mitch,
Thank you very much for the great comment. Starting with Facebook marketing now is crucial for those who haven’t done so yet.
Cheers and Best Regards to you Mitch.
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Course is Looking Cool, I think I should try it once, because Google is very strict and we should not depend on Google only for the Traffic and Leads!
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Vance Reply:
July 26th, 2013 at 11:41 am
Hi Nishant,
Thanks for the comment. Relying only on Google for traffic is very unwise. I have recently watched a video with their spokesman and he said himself that there are other traffic sources that work better than Google for some people and their websites. He gave Twitter as an example of where a site he had in mind was getting more traffic from than from Google. Facebook is huge too that way.
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Nice article, I spend most of the time in facebook. I am yet to try marketing via facebook. I will give it a try.
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Thanks you for this nice article! Great tips social media marketing via facebook and i am getting a lot of sales from it !
Thanks
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Hey there,
When it comes to Facebook, I find it to be a two-way street since you can really waste time there OR you decide to generate leads for your business on FB. One important thing today is having a Facebook group and advertising through the group is simply great!
I was able to get more than 300 views a day with a simple $30 Facebook budget (10 days), and it was all targeted traffic from people who actually decided to click on my link on their own, which makes this Facebook system even more powerful.
I find it better than Google since Facebook knows a lot more about their clients and people clicking it than Google. Facebook is the next search engine !
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This is a very good tutorial for the newbies in Facebook marketing( Just like me !!).Thanks.
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It seem that facebook’s share price has regained value and in fact stabilized in the past few months, which means new investors can’t take advantage of the lows of last year.
BTW,thanks Vance for this awesome Tutorial
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Facebook as a marketing platform was never a bad idea.It works now and then
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Great article! Social media is a great platform for gaining repute and visitors. I have a friend who has a blog over 3000 visitors per day only from facebook. If we know the tricks then we can gain much.
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I agree with you about facebook. I wait for your next part. I like using facebook because it is not difficult.
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Facebook is great but for my business only certain parts of it are useful for marketing my business. Their ads aren’t capable of being targeted as well as adwords which means more wastage of marketing budget. For creating an online presence and connecting with other people it is really useful. So it has pros and cons but then so do so many other platforms or tools.
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Vance Reply:
August 23rd, 2013 at 7:32 pm
Hi Martina,
With Facebook can target your ads way better than with AdWords when it comes to specific groups of people. With AdWords you can target specific keywords. If you are skilled at using Facebook for marketing there’s no way you could be wasting your marketing budget.
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It seem that facebook’s share price has regained value and in fact stabilized in the past few months, which means new investors can’t take advantage of the lows of last year.
BTW,thanks Vance for this awesome Tutorial
thanks
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Facebook is not only the way of communicate with our friends.It is also a good way of marketing our product.I like using facebook as a marketing media.
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Hello Vance, your 5 steps are basic and very effective for promotion, I think social media especially Facebook is now not only a platform to share your picks and things which is in your mind, from last few years it is introducing itself as a powerful tool for online marketing and promotion. Today all most big brands are also using facebook for their business promotion. And I think it is a good idea to generate a booming approach for your products and business.
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Facebook is a really good way to promote your brand online. It’s cheap and simple. I also use Google’s Adwords, but the bids are really expensive.
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Ok, good article. But I have one bad word for marketing on Facebook. It is a great stuff where we can target our costumers easily, but nowdays, I think Facebook will bring up the prices of advertising. And there will be no difference bethween GA and FB.
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Vance Reply:
January 22nd, 2014 at 11:14 am
Hi Vedran,
Let’s see what happens. Facebook will be better at targeting than Google anyway so even if the prices should be the same I’d go with Facebook. They will never be the same in quality of advertising as you say and the way Google treats customers is another big minus for them. Trey have blown it and a lot of people will have nothing to do with them because of how they got treated. They are too big and arrogant for their own good.
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Social media marketing plays an important role in today’s online business and one of the easy way to get traffic and others benefit from social media site. But sometimes paid advertising is not possible for the young web entrepreneur because of low budget. Thanks for the nice post.
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I am running out of the strategy on how to market on facebook and I could say that you have a great post because when I read you post I learn new methods and will also apply it on marketing on facebook and hoping that it will work out.
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Good thing I was directed to your article. I found it very interesting and informative.
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Social media plays a vital role in today’s online business.it drives traffics. it is good for beginners as they are low on budget.great share!
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I agree that social media can bring healthy amount of traffic to your website but the only drawback is that it is not targeted. So in order to get targeted traffic search engines are still the best.
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Hi ! Nice post . Great article 🙂
Thanks for posting .
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Totally agree. Facebook marketing is one of the best and cost effective ways of making a buzz in the online world about your business. As most of the people spend lot of time on Facebook and as Facebook provides opportunity to target your niche it has become extremely attractive and important. I am doing Facebook marketing for my cleaning business and I am getting lots of customers from it. However there are points which I was not aware of and became aware after going through this blog. These points will make my campaign better. Thank you for sharing your experience.
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