Why Build Your Email List or Opt in


Email list building is crucial when you are engaged in online marketing, have a business off-line or think of starting a brand new business. Bloggers need this too.

Having a targeted email list of leads or potential customers and customers is fundamental for the survival and thriving of any business.

If you are just starting your business or if you have not paid much attention to building your email list, you will want to read my brand new and free ebook titled The Basics of List Building.

While most products on list building are focused on the internet marketing niche, this is not the case. The Basics of List Building is for any market and any business.

You may want to read my previous post where I have covered this point already to a considerable degree: Email List Building, Opt in List, Not Just For Internet Marketer.

There are various methods that can be employed in building your opt in list. Yes, there are number of names which essentially mean the same thing as email list.

To me the name opt in list is more accurate in describing how the email list was obtained.

There is even a term to describe that the people on the list were given two opportunities to make sure they indeed really wanted to be added to it.

So you may come across the name double opt in list.

Double opt in list is very important in permission marketing

In case you are mistakingly accused of spam you can prove that the subscriber opted in twice and therefore wanted to receive information from you.

There seems to be an ongoing debate, especially among the IM niche marketers, whether a single opt in would bring more people to their email list and whether a double opt in is causing them to lose some opt ins.

If you want good subscribers who really want to be on your list do not even let single opt in enter your mind.

Another term for email list is subscriber list.

You are likely familiar with the different names already but I put it in for those who are brand new to this.

I think you need to read my free ebook The Basics of List building if you want to increase the growth and success of your business.

What’s in it for you ?

If you are a seasoned marketer and if you know all the ins and outs of list building you will still benefit because you may find a thing or two there that you forgot about or haven’t thought of.

Another reason would be the fact that it devotes some sections to SEO and several other traffic getting methods like YouTube.

I’m not going to give away every bit of information about the ebook here.

You just need to get your own copy of it and find about all the good stuff that is inside.

If you are new to marketing in general, new to online marketing or if you are starting a new business off-line, your business and you will definitely profit from reading this brand new ebook The Basics of List Building when you put into action what it has to say.

Maybe you already have an ebook on email list building. Why should you get this one anyway ?

Because you will get a different look from different perspective. The book is new. There is nothing like it out there. Not that it has any revolutionary brand new knowledge but the way it is put together and what it includes in one volume is unique.

If you are a little bit like me than the way your brain works and learns is pretty much similar. It learns from repetition and from sensory stimulation.

This is why we learn better when we see a particular information and skill multiple times in different settings and from different angles and sources.

For that reason I read books from different authors when I’m learning a language or any other skill because each author has a different angle from which they look at things and a different way they cover the material.

A different style can make a big difference in how well one learns

Looking at things from different angles, even if the thing that is looked at is the same, produces additional understanding of it.

This ebook gives you that and it is absolutely free, so go for it.

Get yourself a sparkling new ebook The Basics of List Building.

Voice your opinion about this post right now by leaving a comment.

Then comment about the ebook after you’ve downloaded and read it.

Don’t forget to tweet this post and bookmark it so your friends and others can read it and comment as well.


Authored by Vance Sova

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Email List Building, Opt in Lists Benefit Any Business

It seems that email list building as well as email opt in lists are mainly talked about among internet marketers and every internet marketing newbie will sooner or later hear or read about it.

The ever repeated phrase “the money is in the list” now often followed by a qualifying appendage “the money is not really in the list but in the relationship with the list” seem to hardly get any rest.

What is meant ,of course, is the relationship with the people on the list. Relating to a list as such would be weird.

But how about the hosts of people publishing on the internet focused on other niches who have no interest in the internet marketing niche?

Most list building ebooks are geared towards IM. Please let me know if you know of those that focus on anything else or at least mention other businesses. It’s possible that I could be wrong on this.

Luckily I found that at least once in a while one can read something in connection with email list building and opt in list that is about people in other fields.

Several days ago a post on AWeber blog came to my attention which I found very interesting because it talked about wine tasting as a list building opportunity.

It has enlightened me about other facets of AWeber like being able to use hand written forms and input emails from them into the autoresponder.

You can read the post here: Grow More Than Grapes: Email List Building For Wineries.

Of course those people will have to confirm their desire to be on the list afterwards so It may be a good idea not to give them too much wine to taste so that they can remember that they opted into the list in the first place.

This wine tasting post has kind of rekindled my love for AWeber which I fell in love with late last summer and about which I wrote a rather enamored post called simply List Building Steps, Step 1 – Get Autoresponder.

I resisted calling it “Why I Love Aweber” because there are other autoresponder options that may be attractive to some people. Being objective is what I always strive for even if deep in my heart I prefer one autoresponder service above all and that is Aweber.

I should add that I have a life and a loving girlfriend and I didn’t fall in love with the company because of any lack of natural love and out of sick imagination because they like to use the red heart on their banners saying I “heart image” AWeber.

I just love their service. Read my post by clicking on the link above to clear your mind from any suspicions as to my sanity.

If you are into list building, you will know that there are numerous ebooks on the subject and you may have seen many of them without really reading them since they appear to be the same old rehashed stuff.

You’ll Want to Read My New Ebook on Building Email List

Why on earth would you want to read another list building ebook?

One reason could be that you are reading this post and you may want to check out what I put together as my first product.

I don’t think that I’ll ever tell anybody that creating products is fast and easy.

Don’t you just dig those convincing slogans saying you can create products within one or two hours?

Unless of course you just want to write a 5 to 10 page report. Even that would take me at least half a day. You may be much faster though.

I’m just about to publish a 36 page ebook on list building. I may take another 5 or 6 weeks to get the site for it up and put together the pages that need to be made like the squeeze page, download page and so on. (I still have to work offline too, you know and it’s tax time).

This is my first serious product and it may certainly have some flaws. It is meant mainly for people who are new to list building and for those who want to have another look from a different angle.

It has some things in it that make it more friendly to any business and it doesn’t reek of internet marketing only.

I’ve put a lot into this ebook and of course I’ve hardly invented anything brand new.

What also makes it interesting and different, among other things, is that it has sections inside that are useful for more than just building a list. You’ll find about those when reading it.

I want you to check it out. Visit this blog often and within a month to 6 weeks there should be a free download available.

Leave me your comments now and don’t forget to bookmark and tweet this post so others may find it.


Authored by Vance Sova

Subscribe to Vance Sova.com by Email

Email List Building is perhaps one of the most necessary and continuous activities for internet marketers. The money is in the list because the list is the heart of your business.

It is not so hard to start a new business when you already have a list of customers or potential customers, hot leads.

Opt In Email List does take time to grow. If you haven’t read the 3 posts about List Building Steps on this blog then I strongly encourage you to do so because the most important elements and basics are covered in them. Here are the links:

List Building Steps, Step 1-Get Autoresponder

List Building Steps, Step 2 – Make Free Opt-in Offer

List Building Steps, Step 3 -Get Traffic To Your Opt-in Form

Now that we have the nuts and bolts covered, we can proceed to what this post is all about:

Online Giveaways,

Speed Up The List Building Process

What are giveaways?

As you may or may not know, giveaways are organized events for the specific purpose of getting subscribers to your list at an accelerated pace.

Having an opt in form on your site and driving traffic to it is a good method but it is very gradual and slow. Prospects and potential customers will drip in slowly but surely.

Continual dripping is nothing to sneeze at but sometimes a rain shower can help fill the bucket much more quickly.

If you want to build your list faster, and who doesn’t, then participating in giveaways is a good way to do it.

Giveaways are fairly recent list building method and what is so great about them is that they are virtually free to the contributors of gifts.

They are completely free to those who want to obtain those gifts if they are willing to fill in their name and email address in order to get the gift they want.

What do giveaway contributors need?

Assuming that you want to participate as a contributor to a giveaway event, you’ll need:

1) Your own gift, (I’ll touch on the possible giveaway items later)

2) A good quality autoresponder to pull in the leads into your list.

3) Landing sign up page,

4) Support email address,

5) Gift image

Giveaway items you can use

You want your gift to be attractive and helpful in order for people to want to get it and be willing to give you their name and email address for it.

It is always much better if your gift is your own original product that you have created. You can quickly gain a reputation through these gifts and I bet that you want it to be a good one.

Many events accept giveaway items in digital form

It is the quality of your gift item that matters more than the size of it.

Therefore it is much better to have your own original report of five to ten pages than it is to have a 100 page knock off e-book.

Other good contribution items could be: audio package, video course, your own e-book, membership site pass, software, templates.

You may be able to come up with other gifts, always keeping in mind what people may need or want.

What to do next?

The above is not an exhaustive information on the subject of online giveaways. The purpose of this post was to give you an idea about what they are and how they could speed up your list building.

Leave your comment if the post was helpful to you

and I want your comment if it fell short of your expectations.

Most of all I want you to tell me what else you want to find out about the subject

and your suggestions on subjects you’d like me to write about.


Authored by Vance Sova

Subscribe to Vance Sova.com by Email