Why should your or my life story matter? Every one of us whether we realize it or not wants to make a difference and have their life story count. We want to make sure that others or the world or somebody at least knows that we exist, have existed and will remember us. It can be applied to both business life including internet marketing and to personal life.

The following is just my little story. It is not a lecture or anything that most of you don’t already know on some level if you have not realized it fully.

There Are Two Ways To Get

Others To Remember You

The first way which I do NOT recommend is to do harm to others

I don’t just mean big harm but even relatively small harmful things like in this mini story that happened to me in kindergarten:

Teacher’s Kid Grabbed Vance’s Chewing Gum

Vance was growing up in a country where chewing gum was something very precious and not something that was making spots on every sidewalk after being spitted out of thousands of mouths as soon as the flavor got a tad weak.

When Vance was given a chewing gum he chewed it for several days, for as long as it stayed together. Inevitably though, after a few days the chewing gum turned mushy and melted into nothing.

When that happened Vance felt it as a big loss. It could be months before he could enjoy another gum.

One day, Vance was again given a chewing gum. It was a big day for him and he proudly took it to kindergarten with him. The teacher’s boy of similar age noticed that Vance was chewing a gum.

He challenged Vance: ” Can you make bubbles with it ?” It was a kind of a bubble gum and Vance easily produced a few bubbles.

“Show me how far you you can stretch it out of your mouth” came another challenge by the boy.

Vance stretched the gum as far as his arm could extend. The boy looked at him and unexpectedly and shockingly snatched the gum from Vance and put it into his mouth.

Vance just couldn’t believe it. His precious gum was in the teacher’s boy’s mouth. “Give me my gum back!” cried Vance. But the boy ignored him.

While this was happening, the other kids were gathering in front of a TV in another room and hardly any of them witnessed the incident.

The whole kindergarten was about to watch a kid show now.

Vance felt hurt and demanded justice. He pleaded with the boy to return the gum to him. The boy just laughed.

“I’ll tell your Mom about what you did if you don’t give it back.”

Vance didn’t want to squeal but the boy now started to show off what tricks he could do with the gum to other kids saying the gum was his and accusing Vance of lying.

“Your son has stolen my gum, he snatched it from me!” Said Vance bitterly to the teacher.

She completely ignored him and walked away.

The feeling of injustice and profound breach of trust was overwhelming.

How can a teacher be less than just?

Only having it talked out and believed by trusted friends including his parents made Vance calm down and learn a life lesson without the incident making him bitter.

The perpetrators of the above injustice are remembered on occasion, albeit a rare one, to this day.

But who wants to be remembered for harming others?

In the next installment I’ll tell a story that demonstrates the second way to be remembered, the way which I do recommend very strongly.

I have decided to approach this from a personal life point of view first.

In the meantime, should you want to, you may find your own examples from business life and internet marketing life.

Examples from personal life seem to be more important and more interesting.

But these divisions are made just for clarity. Both personal and work or business life are equally part of our overall life and really inseparable as far as our character and our being is concerned.

I will cover examples from business life in general and internet marketing life in particular later.

I think and hope that after reading this article it is perhaps a little more clear how your life story can matter and why.

Your whole life story, personal, business, as an internet marketer will matter if and when you show up. Whether you’ll show up to harm or to help.

Authored by Vance Sova

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Get Traffic To Your Website

7 Ways To Get Targeted

Traffic

List building step 3 – get traffic to your opt-in form, squeeze page, on your website or blog is crucial in your step by step program and effort to build a targeted and responsive email list. Without traffic or visitors to your site nothing happens.

Please make sure to review my other posts on list building and make sure you get the right autoresponder.

Traffic is indeed hugely important and its importance can’t be overemphasized.

However, it needs to be stressed (and this is not done nearly enough) that the traffic you’re looking for has to be targeted.

It will do you no good if you get all kinds of traffic and the visitors to your site will leave right away because what they find is not what they were looking for.

That is why you need to do some keyword research.

#1 – Keyword Research, Search Engine Optimization-SEO

To get targeted traffic you need to use the right keywords, more specifically keyword phrases. That is how your blog or website is found in the search engines like Google, Yahoo and Bing.

Search Engine Optimization or SEO is a big subject for this post but you must use keyword phrases in your titles and text that are relevant to your topic and blog or website niche.

That way the people who will land on your pages will be your targeted audience or at least will have an idea what to expect and will be interested in what they find on your site.

#2 – Write A Good And Valuable Content

Make sure you post a content that is of good value to your readers and visitors. You want them to stay and read for a while and to find such value that they will want to come back.

Make sure that your content is your original work, that you are contributing to the internet community. The search engines will reward you for originality too.

Answer your readers comments and develop a relationship with them.

#3 – Link To Websites That Are Related And Well Liked By Google

Most people will resist doing this thinking that it will cause their visitors to leave.

Some of the visitors may do so but the benefits of your site or blog reaching out and linking to other sites will far outweigh any visitor leakage.

#4 – Comment On Other Websites And Blogs

Leave valuable comments on other blogs. Please don’t just say “I agree with you” or “very nice post”. That is not a comment but a lip service amounting to a spam.

A good and valuable comment is adding value. If you can’t write comments of value that are longer than 4 lines of text don’t bother.

But good comments will get you noticed and besides getting a link to your blog or site they may even bring you some visitors.

You can also join forums related to your niche and comment there. If you do a good job at it some people will want to visit your blog or website to find out more about you and what you have to offer.

#5 – Join Social Media, Facebook, Twitter

You can find people through social media sites and form contacts and relationships there.

Whatever you do, don’t be just interested in selling your stuff. Be interested in other people, build relationships, form friendships and network.

#6 – Post Videos On You Tube

You can post videos on You Tube about yourself, your business and your hobbies.

Include your blog or website links in the video.

#7 – Put your Blog Or Website URL Into Your Email Signature

This is such an easy thing to do that you can implement it right away.

Whether you write lots of emails like most people or just one or two per day it really doesn’t matter. Once you have your email signature in place it will be there forever and people will see it every time they receive an email from you.

If they click on your URL in that email you have another visitor.

Who knows, they may even opt into your mailing list if they like your blog.

Get Traffic Conclusion:

There are of course more ways to get traffic to your website or your blog and to your opt in box inside of them.

I cannot possibly cover everything here. Please leave me a comment if you are unclear about anything that I’ve written or if you would like me to expand on any particular point.

I will definitely answer you to the best of my ability. I may not have the answer to all questions but I will go and find it if I don’t.

I hope that I have given you some basic information in this post on list building steps, step 3 -get traffic to your opt-in form.

Authored by Vance Sova

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List building step 2 – make free opt-in offer is the second vital step in successful list building. Without it, it will be very hard if not impossible to have people opt in to or join your email list.

(If you’ve missed List Building Step 1 – Get Autoresponder it is crucial that you go through it. And get the free e-book List Building With Alex.)

Unless you offer your blog or website visitors something valuable, they will have no reason to join your mailing list. Why would they?

And whatever you offer them needs to be free of charge. Otherwise, they are not likely to respond.

People, your site visitors, need to get a taste of what you have to offer them. They don’t know you and they most likely don’t trust you either.

People don’t like to be sold to especially by somebody they know nothing about. Even if they know you they want to check out and get a sample of what you have.

People love to buy from their friends or at least from people they know and trust.

We will get to building relationship with people that are on your list later.

Right now we need to learn about attracting them to our opt-in form and have them give you their name and e-mail.

Your opt in form should be prominently displayed above the fold of the web page and if you so choose even in the body of your post.

There are marketers who recommend displaying the opt in box up to 3 times per page.

You can point out to your opt in box and what is behind it in your post text as well like this:

To receive more free information on list building please fill out your first name and email address in the form provided and press the big button under it.

Have you opted in? I certainly hope so. If not, please do it now.

Your name and email is safe with me and will never be given out to anybody. I love and use AWeber and hate spam. AWeber is spam proof. You can opt out any time.

Make A Free Opt In Offer,

But What?

You can create your own report or e-book. It doesn’t have to be of big proportions, 5 to 50 pages is good.

Or you can offer a subscription to your newsletter.

If you are just starting like me, you can use a product that you have a license to and can give out freely.

Please make sure that you have the rights to do so in writing. Not everything that you purchase can be used in this way.

In fact it is very rare and you need to purchase the rights. Many so PLR (Private Label Rights) products can be sold but not given away for free.

Once you make sure you can use a product that you haven’t created yourself you need to ensure that it is a high quality product. Nobody will be happy with your offer if it is not.

I’m using Alex Jeffreys List Building With Alex e-book because I have been granted the rights and permission to do so.

It is an e-book of the highest quality that could easily be a required reading for all internet marketers who want to build a mailing list.

I’m currently working on my own product that I’ll be using as a free offer for list building as well. It may take from 1 month to 9 weeks to have it ready.

Once it is available all my readers will be able to get it here.

As soon as I learn how to create my own product and create it successfully I will share with you how I did it.

I hope that this post was helpful to you. Please ask any questions you may have about list building and give your suggestions in the comments.

Not everything may have been covered so far but there should be no doubt about the importance of List Building Step 2 : Make Free Opt-in Offer.

Authored by Vance Sova

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